(800) 800-8356 Serving SW Florida Since 1981

key-to-the-cure-2012On Thursday, October 18, Home-Tech proudly participated in theKey to the Cure 2012 Breakfast at Saks Fifth Avenue in the Bell Tower Shops. Our very own, Sonya Sawyer served on the Saks Breakfast Hostess Committee for this event. This Key to the Cure event is a collaboration between the Lee Memorial Health System’s Regional Cancer Center and Saks Fifth Avenue. In attendance from Home-Tech was  Lizette Hollenbeck, Christina Hollis, Elise Lipoff, Margo McQueen, Kimberly Riching, Sheryl Stahl and Sonya Sawyer.

How Home-Tech Does a Table at Key to the Cure 2012

The fun twist on this event was the “decorate your own table” approach. Each table was tasked to create their own unique centerpiece design that was to be auctioned off. The Home-Tech Marketing team, consisting of Margo, Chrissy and Elise spent several weeks putting together the various elements of the table design.  The themed colors were black, white and hot pink. Our centerpiece was a shiny stack of stainless steel stockpots and a gift certificate for a tabletop wine cooler.  We wanted to remind our community that not only do we provide outstanding air conditioning and appliance installation and repair, but also sell high end appliances like Thermador.

At each place setting, there were several Home-Tech branded items. Each napkin had a Home-Tech band around it, and in front of each plate were cards showing a retro Thermador appliance ad on one side, with their modern version on the other. Each setting had a Home-Tech fan/auction paddle intended to be used during the fashion show or silent auction. On one side it had our logo, and on the other there was a clever saying, like “Need It, Lookin’ Good or Have to Have it!” We were glad we had them during the very humid morning yesterday.

The different elements of the event included a delicious breakfast provided by Cantina Laredo, juice by Sun Harvest Citrus, coffee & muffins from Courtyard Café, 15 custom decorated tables by the Saks Breakfast Hostess Committee, a Saks Fifth Avenue Fall Preview Fashion Show, Cancer Prevention Speaker, Shopping & Special Silent/Live Auction. Music was provided by DJ Robert McDonald from New Beginnings Events!

Shopping for a Cause

The Breakfast at Saks event is a kickoff to the Key to the Cure 2012 Charity Shopping Weekend. Saks Fifth Avenue Bell Tower Shops will donate 2% of sales from October 18 through October 21 to benefit women’s cancer initiatives at Lee Memorial Health System’s Regional Cancer Center in Fort Myers during the annual Key to the Cure Charity Shopping Weekend. 

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Employee Ownership

“The key difference is quite simple. Employees own the business,” says the CEO, Steve Marino. “I think it’s the perfect model for a service business in Southwest Florida. What we offer employees is a piece of their business. When someone is vested, when they own a stake in something, they are more likely to stay. What does this mean to our customers? Our employees really care that every experience you have, every service that is done is TOP NOTCH.”

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I would highly recommend your company to anyone who is interested in maintaining the long term value of their home assets.
Doug P.